Case Study: ARAG GroupBackground ARAG Group specializes in legal expense insurance — helping people obtain rapid, easy, and affordable access to the legal help they need. Founded in 1973, ARAG Group is the world’s largest provider of legal expense insurance. Challenge Due to extremely rapid growth, the company had insufficient time to develop consistent and effective sales processes. CRM Solution DoExtra Corporation implemented Sage CRM SalesLogix for ARAG. Doextra’s solution was flexible enough to adapt to ARAG’s unique business needs. Results The solution has enabled the company to streamline its sales processes into effective, repeatable actions used by ARAG’s representatives throughout the organization. |